Free Range Egg Prices Wholesale

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It's VERY dependent on what your market can support. LOCATION, LOCATION, LOCATION. Do you sell in the middle class part of town? Do you sell eggs in a business park? What do people drive? How do they live? et cetera. ALL those factors should be taken into account - market research.If you want to charge more than your local walmart you need to a) have clients that can afford to pay more, and b) educate them as to why your eggs are better than walmarts.

(If walmart is all your clients can afford then you need to look for more affluent consumers. Put flyers in the upscale coffee shops or nice office buildings (with permission!))* You have pasture/free ranged birds. They eat a healthier, more natural diet than their big box friends. They play in the sun, eat grass, and are not debeaked. Remind your potential customers that your hens are not crammed into tiny battery cages, they are living the best lives you can give them, with plenty of space to move around and be chickens.

* There are NO government regulations on the terms 'cage free' and 'free range' for eggs - although they do exist (with poor stipulations in my mind) for chicken meat. The U.S. Department of Agriculture Food Safety and Inspection Service (FSIS) requires that chickens raised for their meat have access to the outside in order to receive the free-range certification. There is no requirement for access to pasture, and there may be access to only dirt or gravel .

Free-range chicken eggs, however, have no legal definition in the United States. Likewise, free-range egg producers have no common standard on what the term means. Many egg farmers sell their eggs as free range merely because their cages are two or three inches above average size, or because there is a window in the shed.* Are you selling colored eggs? Try to go for a niche market, but please do not perpetuate the myths that brown eggs are healthier than white, or that blue eggs are lower in cholesterol than any others.

The only difference in the inside of the eggs comes from the diet of the hen. Feed yours extra flax seeds for added Omegas. Go soymeal free. Cater to niche market and give yourself room to inflate your sales price.Keep track of your expenses so you aren't selling eggs at a loss. Put pictures of your happy chickens on your ads, SHOW your potential customers WHY your eggs are better and you should have no trouble justifying a moderate price increase.

You mentioned the 8$ eggs on TV. I'm assuming you mean the Modern Marvels episode. Here's a write up I did after it aired - it isn't just some random person selling crazy expensive eggs, there are reasons behind the price differences that you see. exactly.There are three types of eggs available:1 - Eggs from the Caged birds shown at Rose Acre Farms in Iowa, the overcrowded caged birds with floppy combs, ratty feathers, and that have been debeaked.

These eggs are sold wholesale to your grocery stores and this particular farm houses up to 1.5 million hens, in their 6 barns. (~3$ per Modern Marvels - these may be less or even more in your individual markets)2 - Eggs from the 'Cage Free' / 'Free Range' type shown at both Rose Acre Farms and Peteluma Farms in Northern Ca, who live in a large barn, are still debeaked, but are allowed to roost and dust bathe.

These birds do not venture outside as the following category does. These eggs are sold wholesale to your grocery stores and the farms hold around 60,000 hens. (5$ per Modern Marvels - again, these may be less or even more in your individual markets)3 - and Eggs from the Pastured type as shown at Eatwell Farms in Dixon, CA. These were the 8$ eggs - and the ones most comparable to the ones we ourselves produce.

These birds go outside in the sun, eat grass and bugs, frolic and live happy lives. These can be wholesale if a big enough company, but are usually smaller productions that *can* supply local grocery stores. Eatwell says they have 20,000 hens but I believe only sell through their local CSA.'Cage-free' as written on egg cartons in the stores come from the second category. There are NO government regulations on the terms 'cage free' and 'free range' for eggs - although they do exist (with poor stipulations in my mind) for chicken meat.

When Francine Bradley, Poultry Specialist from UC Davis said: In terms of nutritional value, there is no nutritional difference, so the egg laid by a hen who is maintained in a cage is going to be the same as the nutritional value from an egg laid by a hen that was on the ground.She is comparing category 1, the caged birds, to category 2, the 'free range/cage free' birds. These birds both consume the same type of feed, in the same type of environment, although category 2 is much better off.

This is further reinforced as the footage in the episode cuts from the caged birds at Rose Acre to the 'cage free' barn birds (again at Rose Acre or Peteluma Farms) and not the pastured birds shown at Eatwell Farms who are scratching in the grass. (Not to mention that Eatwell feds theirs on actual grains in addition to natural foraging, whereas both Rose Acre and Peteluma freed powdered all purpose 'vegeterian' mixes.

)It's easy to assume that large scale producers of 'cage free' eggs are claiming they have better eggs than actual pastured or backyard eggs, but you have to look at their exact wording. They know they can't compare with the lovely golden yolks we get - taste or nutrition wise. So they stick with being *better* than the caged birds in category 1 and prey on the same philosophical reasons that Francine Bradley mentioned:I know people who pay several dollars more a dozen for the eggs because they don't want to buy eggs from hens who were kept in cages; that's a philosophical decision, and they have the ability to pay more for it, and I think that great.

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© FLPA/Rex Shutterstock As widely predicted, the free-range egg sector has got itself into the mire since Christmas in the wake of all those extra chick placings in 2015. Wholesale prices for free range have taken a tumble, and current efforts are focused on clearing the immediate surpluses. “The market is in a mess, with a small degree of panic,” commented the Scottish Egg Producer Retailers Association in its last-ever newsletter, a week into the new year.

See also: Egg market analysis “An awful lot of free range have suddenly appeared. It looks like consumers in the post-Christmas/New Year financial depression have cut back more than usual on food, including eggs, but have also changed to the bargain packs rather than free range.” At the Central Egg Agency, prices for free range have fallen by 30p/doz on the top three sizes against their pre-Christmas levels.

By contrast, after some initial decline after the holiday, prices for colony are starting to recover. “We’ve had quite a few colony flocks depleted, and prices are beginning to bounce back,” said CEA’s Andy Crossland. “It’s quite the reverse with free range, where we were struggling for supplies before Christmas.” The free-range market was more difficult to bring into balance for a couple of reasons, he remarked.

“You don’t get the early depletions on free range, being a more fragmented sector, where it’s down to individuals and you don’t get the same effect.” Also, he pointed out, there was not a ready wholesale market to take up surpluses. “At the moment free range is creating a surplus that is hard to move. Most of the trade on surplus free range is either packer-to-packer or into processing.

“Processors have taken a good helping, but stock levels are pretty high, and we’re doing what we can.” However, there were some causes for optimism. “We are starting to do deals for February and March, and pancake day and Easter are round the corner, so the hope is that demand recovers and take up the slack. Free range is very dependent on retailing.” Chick placings have at least levelled off in the last three months of the year so that, setting aside the effect of any  early depletions, flock size should ease back in the coming months.

Hazel Gordon

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